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Milky Mist’s IPO is less about milk, and more about value-added dairy

As the 34-year-old Tamil Nadu-based company prepares to go public, it highlights a deeper shift in Indian dairy, from low-margin milk to margin-rich, brand-led products that look more FMCG than traditional dairy.

Milky Mist’s IPO is less about milk, and more about value-added dairy
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D2C

Milky Mist’s IPO is less about milk, and more about value-added dairy

As the 34-year-old Tamil Nadu-based company prepares to go public, it highlights a deeper shift in Indian dairy, from low-margin milk to margin-rich, brand-led products that look more FMCG than traditional dairy.

Shivani VermaBy Shivani Verma

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